War of Tastes | The French Fries at McDonald's

The French fries at McDonald's today taste like cardboard. But it was not always so. Previously, potatoes were fried in beef fat. According to the old-timers, “they achieved perfection in the preparation of potatoes, and then threw their unique recipe into the garbage. July 23, 1990 McDonald's forever changed his potato cooking recipe. This happened thanks to one person.

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Phil Sokoloff spent about three million dollars on the war with McDonald's. 

War of Tastes | The French fries at McDonald's → 

American businessman Phil Sokoloff loved fast food. But in 1966, he suffered a heart attack and concluded that cholesterol was to blame. Phil Sokoloff spent about three million dollars on the war with McDonald's. He bought a full-page ad in the twenty largest newspapers in the country and posted an ad: “America's Poisoning: McDonald's, too much fat in your hamburgers and potatoes.” 

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McDonald's went on the offensive. The company gave an interview to the Associated Press, The Wall Street Journal and USA Today, appeared in all the morning shows with a story about what kind of useful food it produces. It was a battle between David and Goliath 

In 1985, Sokoloff founded the National Heart Savers Association and launched a nationwide anti-fat campaign. And he won. McDonald's changed his recipe. American fast-food chain Wendy's has switched to corn oil. Burger King decided not to wait until the end of the campaign and also refused beef tallow. ps Today, many nutritionists are beginning to doubt that vegetable oil is more beneficial than beef tallow

 

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Source — News.com